Friday, January 18, 2008
1 World 2 WheelsTrek Bicycle Corporation recently launched the website 1 World 2 Wheels to try to encourage more people to use bicycles for transportation:
One World, Two Wheels, a Trek Commitment is just that; a pledge by Trek and its dealers to make the world a more bike friendly place.Let's hope this is a trend, that all bike manufacturers commit to help get more people on their bikes. It really is true: “The bicycle is a simple solution to some of the world's most complicated problems.”
The goals of the program are to:
- Give $1 million to the Bicycle Friendly Community program of the League of American Bicyclists to increase the number of Bicycle Friendly Communities in the U.S.
- Give $600,000 to the international Mountain Bike Association for their Trail Solutions Program.
- Increase the number of trips taken in the U.S. by bike from the current 1% to 5% by 2017.
See also the 2 Wheels Blog.